Seismic Design in Architecture

Particularly in the dynamic geography of British Columbia, seismic considerations have needed to become an integral feature in architectural design. Increasingly stringent seismic engineering and design standards can sometimes be perceived as challenges to architectural budgets, and as constraints to other design objectives. Particularly, more demanding seismic criteria may also be seen as a particular hurdle for the maintenance and rehabilitation of heritage buildings. 
 

In what ways may seismic design be recognized as integral and complementary to effective architectural design? Can adaptive reuse of heritage buildings and additions to heritage buildings help support their seismic up-grading? How might the implementation and expression of seismic design even add inspiration to good architecture?