Overview

Marketing for Architects is a fantastic resource that teaches the fundamentals of marketing, business development and networking, and how to apply them directly to your professional service firm. Registrants have freedom to choose lesson units based on their interests and learning needs and are not required to take the course in its entirety. Register now to obtain skills that are in high demand and will give you access to new professional opportunities.  

The lesson units in this course include:

  1. Introduction to Marketing
  2. How To Attract Desired Clients
  3. Stand Out with Value-Based Marketing
  4. Create A Pipeline of Prospective Clients
  5. Engaging with the Media
  6. Seizing Business Development Opportunities
  7. Building a Referral Network